Ecole – Men’s Fashion Reimagined

ROLE: UX Design | Concept Storyboarding | Branding | Art Direction

Ecole is men’s fashion curation at its finest–delivering personalized style on demand with shipping essential selects to aid men in building and enhancing their signature look.

Executives of Baxter of California and L’Oreal brought me in at the inception phase for brand exploration, platform blue-sky ideation, UX discovery, technical roadmapping and overall creative direction.



Initial Press:

Tech Crunch
Details Magazine
Cool Hunting


Bluesky Wireframing, Feature Creation, UX Prototyping, Technical Roadmapping and Video Preproduction